Helping beauty brands to understand the ‘consumer mind’ at the earliest
stage of the conversion funnel.


Proven to increase conversion for color cosmetics

WUNDER has proven to help market leading color cosmetic brands to understand the ‘consumer mind’ at the earliest stage of the eCommerce funnel. By predicting consumer wants and needs at the discovery and consideration phase, WUNDER’s technology intuitively shapes next best content, to increase engagement, time on site and conversion rates.

Did you know, 71% of customers feel frustrated when a shopping experience is impersonal? 


Working with WUNDER enabled a market leading cosmetics brand to gain deep insight into consumer types through using WUNDER’s innovative cognification and real-time matching technology. WUNDER’s AI matched consumers with the color cosmetics that they were most likely to love. 

Matching technology

WUNDER’s matching technology can match a consumer with a product as easily as you might match earrings with an outfit. By harnessing online behavior data and applying cognification insight to that data, WUNDER’s AI enables beauty brands to build a playground for consumers. Using WUNDER’s technology the shopping experience is designed around the customer’s personality.  

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INSIGHT: Working with WUNDER enables brands to gain deep insights into consumer types and consumer behaviour through its innovative cognification and real-time matching technology.

ENGAGEMENT: Through the cognification of brands, products and content, WUNDER reacts in real-time to consumers, providing next best content and driving ‘micro-conversions of intent’.

CONVERSIONS: Understanding and capitalizing on these micro-conversions of intent helps brands to reduces the gap from ‘brand to basket’, enabling greater engagement and conversions. 

REVENUE: With less time from ‘brand to basket’, more time on site and greater insight into consumer minds, WUNDER drives increased revenue across all online interactions.

All marketing is ultimately about changing behaviour. But how do brands stay playful and personalized as they reach scale? WUNDER’s real-time AI—honed in some of the web’s biggest markets—tailors the conversion funnel to each customer through creative engagement apps.

Alistair Croll – Author of Lean Analytics



Unter den Linden 24
10117 Berlin



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