MatchMaker Apps

Case Study:  MatchMaker


MatchMaker apps showcase WUNDER’s remarkable real-time colour matching intelligence.  Consumers can scan or snap any product and the app will pull a range of products from your own store that match that colour. The possibilities for MatchMaker style apps are limitless across fashion, lifestyle, sports and more. Matching can cross multiple divides – colour, barcode, brand. Want to find a replacement for a discontinued product? Want to find a ring to match her eyes? Or a throw to match the colour on your walls? The only think that limits MatchMaker is your own imagination. 

MatchMaker Applications

Discontinued Products

Discontinued product lines might not seem like a common problem – but there are #95.5K posts on Instagram alone that would say otherwise! MatchMaker can take one product and find a matching replacement, using any number of matchable data points. 

Palette Inspiration

Is colour matching your living space driving you up the walls? Use MatchMaker matching intelligence to create a look book of products that work to your perfect palette. Are your walls a delicate shade of pale blue? Imagine a look book with plates, throws, pots, sofas, curtains, frames and more, all in matching or complimentary shades. It’s an entirely new way to shop!

Colour Matching

MatchMaker apps were trained on colour challenges. While there are colour matching apps out there, they often rely on basic colour codes. Electronic screens (which emit light) rely on RGB codes. In the real world of print (where colour absorbs light) CMYK codes are used. And of course lets not forget about HEX codes! MatchMaker goes way beyond these three parameters. We use colour concepts that provide far greater scope for human perception.

Price Hunting

Ideal for the price-conscious customer, MatchMaker apps can snap a high-end product and find the same colour or shade from a different range. 

MatchMaker: Tapping into Search Intent

Search starts with intent. Search apps from WUNDER create entirely innovative ways to help consumers find what they want. WUNDER search apps start with product intent and leverages cutting edge gamification interfaces with WUNDER’s MindGraph(TM) for hyper-fast product matching. 


Wunder is the beginning of wisdom. 

– Socrates.


Find out more about WUNDER’s engagement apps for search


Find out more about WUNDER’s engagement apps for discovery


Shopping apps provide playful and engaging ways to shop


There’s no limit to what you can do with WUNDER’s AI for post purchase – check out this example!


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