WUNDER Emotion Machine
The world’s first AI tool that turns emotions into qualified data


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A new AI trained to
understand and quantify emotional values

Benefit 1 – Simple Input
Generate your emotion profiles with just a few clicks

(1) Select which emotion profile to generate
Brand, Content, Product and more
(2) Select how and where to search
By Name, Description, Web Link – or uploaded document
(3) Give your profile a short and unique name
With more profiles, this will make it easy to identify
Benefit 2 – Instant Generation
Generate your emotion profile in less than 42 seconds
The Emotion Machine takes several steps to generate high-resolution emotion profiles in a fraction of time.
Depending on the data source, the Emotion Machine
* retrieves data from a model or
* searches the web or
* fetches data from documents.
It then prepares the LLM output data with a bunch of machine learning routines before it applies neurosymbolic AI as well as reasoning and learning.
This is all happening in less than 42 seconds.
Doing this by hand would take hours or days – with inferior output quality.

Inspiration & AI Tech
With the Emotion Machine, we have built something massive.
Strongly inspired by one of the greatest AI thinkers.
How Marvin Minsky’s Dream is coming true

In 2006, Minsky wrote “The Emotion Machine”.
A bold vision:
AI that understands human emotion like a mind.
Today, it’s no longer science fiction.
We have the technology to build it.
Here’s the twist:
AI might actually manage emotions better than humans.
Why?
Because we act on emotions subconsciously.
AI can surface, measure, and regulate them – consciously.
The AI behind the Emotion Machine
WUNDER uses a next-generation blend of AI to turn emotions into data.
Neurosymbolic AI
Combines the pattern recognition of neural networks with the reasoning power of symbolic AI — enabling both emotional nuance and structural clarity.
AI-Ready Data
The Emotion Machine is trained on rich, well-labeled emotional data — making it more accurate, adaptable, and aligned with real-world marketing language.
Knowledge Graphs
Connects emotions to values, tones, and signals — ensuring context-aware and meaningful insights.

Knowledge Graph behind : WUNDER Emotion Graph
Our Emotion Graph is the most powerful ontology of customers’ emotional values on the market.
The DNA of emotions. Distilling 2,000+ human emotions into harmonized profiles of 42 key emotions.


Request a demo from one of our team!

All marketing is ultimately about changing behaviour. But how do brands stay playful and personalized as they reach scale? WUNDER’s Emotion Machine —honed in some of the web’s biggest markets — enriches your brand, content and product data to meet each customers’ emotional values.