Turn Emotions Into Your Marketing Superpower
WUNDER gives marketers emotional clarity—with AI-powered tools for emotion profiling and intelligent matching.
Your Customers are Emotional Shoppers
Today, most of your customers buy products because of the emotional values behind them.
A huge body of research that shows how emotions dominate decision-making.
77% of customers
buy from brands
that share the same
emotional values
(Havas 2022)

68% of customers
spend more when a
brand understands their
emotional values
(Havas 2022)
Facing a hard data problem
Customers increasingly
act on their emotional values ..
.. but companies’ marketing data does not contain emotions to match customers‘ emotional values
