Give marketing more soul

We help brands and retailers with a new AI trained to match brands, content and products with customers‘ emotional values

Marketing in need to boost performance

Gartner just reported marketing budgets
have been cut by 15% from 2023 to 2024.
In the same report, 62% of the CEOs say that
growth is a top priority for the coming year.

Zoom out for big levers!

Marketing is matching demand and supply

Good matching is the biggest lever to boost your marketing prérformance.

The quality of matching has massive positive impact on

* Customer Experience
* Acquistion
* Segmentation
* Targeting
* Personalization
* Sales
* Retention
* Growth Strategy

We help brands and retailers
boost marketing performance with
AI-driven matching of demand and supply
at scale.

Reinvent the matching with meaningful data

The MindGraphTM is a knowledge graph how customers think and feel

Our trademarked MindGraph reinvents the matching with a managed approach of your customers’ cognitive and emotional values.

The MindGraph has several thousand data points containing emotions, styles, trends and many more.

We use AI to constantly train and expand this matching space. Explore the MindGraph.

Emotionalize your Brands, Content, and Products
with an AI tool

EmotionGPT easily generates the right data to match your customers’ emotional values. Explore here.

We have built an Emotion Data generator

We are the makers of EmotionGPT,
an emotional twin generator for your brands, content and products.
It’ a new AI tool built on the latest advances in generative AI and mind machines.

A new AI trained to
understand and quantify emotional values

EmotionGPT output

Emotional twins of your brands, content & products 

EmotionGPT is used to generate quantified emotional twins of your marketing offering such as brands, content and products

These twins are meaningful and harmonized so that can be matched against each other and your customers’ emotional values.

Learn more …

Emotions are so effective because
they are the center of decision-making

Neuro science has proven that emotions are the center of decision-marking.
Kahneman’s system-1 and system-2 thinking (fast and slow), Damasio’s finding that damage in the emotional systems hinders decision making, and Cook’s dont-make-me-think on ads recall are just the best known examples.

The challenge

Bringing emotions from scientific evidence into scalable marketing practice is a hard problem.
Today, there is no emotion concept ready to work with AI, no automated data generation of emotional profiles and no clear playbooks how to utilize emotions for higher impact.


WUNDER Products

Powerful AI Data and Apps 

(Data Generator)

Emotional Twins
(Data Products)

Strategy Playbook

Request a demo from one of our team!


Playful. Intelligent. Powerful.


This changes everything.


Why emotions matter more than ever in marketing

In today’s saturated markets, your customers increasingly buy the emotional values of your brands and products.   

Attracting & engaging customers on emotional values is your greatest opportunity to increase marketing impact with existing budgets.


It’s a major trend that is touching your customers’ heart, mind and wallet.

According to Gartner, 25% of companies will influence subconscious behavior at scale within the next 3 years. 

How to utilize emotions in marketing at scale

When meeting your customers’ emotional values is the new goal, 
you’ll need to generate emotional data of your brands, content and products
that can be matched with your customers’ emotions. 


Unter den Linden 24
10117 Berlin



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