Discovery Apps from WUNDER
How do you engage the hugh volume of brand fans that are not yet ready to shop? Our playful and engaging discovery apps are built using a mix of custom AI inventory, including Hook Intelligence and WUNDER’s ‘LiveMind’. Each app is developed to target a specific personality type. These types have been carefully mapped by our behavioural scientists and data cognition engineers. We know ‘neohippies’ love experiences and social gatherings. For them YOLO and FOMO go hand in hand. Hook Intelligence revealed that ‘FestivalFOMO’ would be a playful way to help neohippies discover new beauty products they would love.
Search Apps from WUNDER
WUNDER’s AI is built on hyperfast matching technology. That might be matching users with products, or matching brands with personality types. MatchMaker apps provide novel ways for consumers to search for new products. These apps are built on on an extensive database of colours, shades and finishes. They use WUNDER’s search intelligence to use colour, code or name to find alternative products. Search intelligence can be used in a number of ways. Find a similar, cheaper product from a different supplier in the colour you love. Replace discontinued favourites with alternatives by scanning the barcode.